Monday, 5 December 2011

Analysing Past Students Digipacks


This was one groups Digipack, as you can see a lot of time has gone into it to plan and designing a concept for the whole idea. From this digipack you can see that it was designed for a pop song. The colours which are involved in the rainbow stripe which is shown across the whole design. The background of the digipack  is kept simple in contrast to the bright colours of the stripe. They have used an image of the band as the front cover of the Digipack. The allows the band to be introduced the their target audience. The name of the band is shown in quite bright writing at the bottom of the front cover and at the top of the back. The name of the song itself isnt that clear to the viewer as its only shown on the spine of the Digipack. The could be shown more clearly as a whole - for example on the front of the Digipack so that the target audience know exactly what they are buying.

On the back of the Digipack, the song names are realistic and shown  very clearly. There are also screen shots from their video shown which adds more of an interest point through out the Digipack as a whole. They have included Quotes from popular well known music magazines and music channels. Which gives more of a professional feel throughout the Digipack. They have also included a bar code and producers labels. I also like how this makes the work more interesting. As a whole I feel that this is a professional looking Digipack. Although I do feel the title of the song needs to be made more visible, and a tint could have been used over the top of the image of the back to fit with the 'pop' theme.  

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